QueryLift Inc., a company developing a GEO (Generative Engine Optimization) platform that supports the visibility and optimization of companies and products in the generative AI era, has completed a seed round of funding with Z Venture Capital as the underwriter.
QueryLift provides a platform that continuously monitors how generative AI evaluates and introduces companies and services. As generative AI becomes the new gateway for information retrieval—where users' options are selected and compared by AI before they even visit a website—the company is developing solutions to optimize the process by which businesses help AI correctly understand them.
With the widespread adoption of generative AI, AI is no longer merely a search engine; it has evolved into a mediator that explains information on behalf of companies. QueryLift analyzes which queries trigger a company's inclusion as a candidate and what characteristics are presented in comparison to competitors. The platform provides end-to-end support, ranging from generating content improvement proposals to verifying effectiveness. Furthermore, the company has established strong technical backing, with its research findings accepted at CIKM 2026, an international conference in the field of information retrieval. Through this funding, QueryLift aims to accelerate the integration of its research insights into its products and establish a competitive edge in the generative AI market.